What I Do & How You Can Benefit
I help companies with sophisticated, technology-driven products and services reach out to their targeted audience of decision-makers by developing high-quality white papers and specialized documentation to facilitate rapid adoption and market acceptance of their offerings.
I write primarily for B2B software-driven products and platforms. My area of expertise is developing white papers that typically require intensive research. The primary audience who I write for are high-level decision-makers like CxOs (often CEOs and CTOs).
On this website, I share with you:
- What a white paper is, exactly
- What a white paper is not
- How a white paper will generate high-quality and solidly-qualified sales leads for you
- Why a white paper is the best way to buy the most vital currency in the B2B marketplace: your prospect’s undivided attention
- How a white paper will work relentlessly for you, even while you or your team are on vacation
- How a white paper will confer authority on you and consolidate your leadership position
- Why a white paper will cement your relationship with your clients, so that your competitors are not able to steal your hard-earned business, no matter how much they try
- How a white paper will give you an unfair advantage in the marketplace over your competitors